Radio Tierra’s Second Pledge Drive March 12-14

At Radio Tierra we know our listeners are special. You listen to us and sometimes call in; so we know you appreciate the work that we do. We are all in this together. Each of us must do our part, because that’s what makes our community strong. Your donations sustain us in the work that we do. Please join us in our efforts and make a pledge to show your support for Radio Tierra. You can call in to our station at 541-387-3772 on March 12 through March 14 to make a pledge or you can also make a donation online at our webpage, We’d like to invite everyone to stop by the Next Door on Tucker Road during the pledge from 7am – 9pm to make your pledge or see the station and meet the people behind the scenes at your community radio station. Thank you for your support.

Leti Valle new Operations Manager

Leticia (Leti) Valle began work last week as Radio Tierra’s first ever Operations Manager. The station is in a growth spurt. Many new programs have been added to the schedule. One of Leti’s jobs will be coordinating the current programs and recruiting and training hosts for additional shows.

An important part of the new job is finding underwriters–businesses and organizations–to support new and existing shows. A necessary part is getting community feed-back on the programs through surveys. “I’ll also be reaching out to Parkdale partners to help complete installation of the Parkdale antenna/transmitter,” Leti says. She and Station Manager Paty Baum will be developing a long range plan for Radio Tierra.

Leti has her own radio show, Conectados con Leti Valle (Connected with Leti Valle) Tuesdays from 10 a.m.-1 p.m. The show includes: music, shout-outs and dedications, health and wellness topics/tips, community events and resources as well as interviews with Gorge agencies and political figures.

“I also play one or two 20 minute episodes of Porfirio Cadena – El Ojo de Vidrio (Porfirio Cadena – the Man with the Glass Eye),” she says. “This radio drama is a promoter of countryman/farm worker culture, rural culture from the 1950’s and 1960’s. It is a very traditional Norteño (northern Mexico culture) because it stars cowboy characters, traditions and customs.”

Prior to joining Radio Tierra’s staff, Leti was a member of the Board of Directors.

Thank You!!

Board President Gale Arnold, DJ Humberto Calderon give a big thank you to Luis F. Serrano for his donation.

Board President Gale Arnold, DJ Humberto Calderon give a big thank you to Luis F. Serrano for his donation.

The response we received from our community during our first, three-day pledge drive was incredible. To date with pledges still coming in the drive has raised $3,547.

Support came in many forms besides money–visits to the station, chats with people about Radio Tierra, all added up to show that the community is on board. Continue reading

Make a pledge. Keep the beat of the Gorge.

RADIO TIERRA kicks off its first pledge drive this weekend Nov 14-16. DJ’s will host their regular programs with special guests, who will help this fund raising drive. Your donation is tax deductible.
There are several ways to make your pledge.

  • By phone during the drive
  • Come by the station at The Next Door, 965 Tucker Road.  Nov. 14. Friday 3-7 p.m.  Nov 15-16 Sat and Sun. 10-3 p.m.
  • Online at here at our website. Just push the Donate icon.

Your donation will help the station bring music, special events as well as keeping equipment up to date. Become a Radio Tierra Amigo, and voice your opinion by filling out one of our listener surveys.